{"product_id":"protective-beard-balm-uk","title":"Protective - Beard Balm","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eMost men stop at oil. That's the mistake.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eBeard oil repairs the skin barrier underneath. But once you leave the house - collar friction, wind, movement, pollution - that barrier work gets undone before the day is over.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe Protective Beard Balm is Step 3. The structural layer.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eHigh stearic and oleic content gives your beard structure, slip and daily protection. It locks in the conditioning work of the oil and shields every strand from the friction that causes breakage, split ends and that wiry, unmanageable texture that gets worse the longer your beard grows.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThis isn't a styling balm. It's a protective barrier in balm form.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eWhy it works:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eLocks in the Conditioning Oil's barrier repair\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eShields strands from collar, wind and environmental stress\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eReduces the friction that causes coarse, wiry texture\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eGives structure without stiffness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eWhen to use it:\u003c\/strong\u003e After the Conditioning Beard Oil - morning, before you leave the house. That's it.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003ePart of the Routine Maintenance Kit.\u003c\/strong\u003e If you're already on the kit - this is your refill. Don't let it run out. The system only works when all three steps run consistently.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eMade by us. In West London. Every batch. No synthetic fragrance - because fragrance is what caused your itch in the first place.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eFree UK delivery. 30-day guarantee. £13.00.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e \u003c\/span\u003e\u003c\/p\u003e","brand":"The Rugged Beard Company","offers":[{"title":"Woody  + slightly fresh","offer_id":41585479123011,"sku":null,"price":12.95,"currency_code":"EUR","in_stock":true},{"title":"Unscented","offer_id":41585479155779,"sku":null,"price":12.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1653\/8977\/files\/balm_yellow.png?v=1752695259","url":"https:\/\/ruggedbeard.co\/en-fr\/products\/protective-beard-balm-uk","provider":"Rugged Beard Co","version":"1.0","type":"link"}