Privacy Policy

RUGGED BEARD CO. LTD
Brentford, West London, UK

Your Privacy Matters To Us.
We make honest beard care. That honesty extends to how we treat your data. This policy explains what we collect, why, and how you stay in control.

What We Collect & Why:

Data Collected	Why We Collect It
Name, Address, Email, Phone	To deliver your orders, updates, offers.
Payment Details	To process transactions securely (via Shopify, Klarna, Stripe)
Browsing Behaviour (Cookies)	To improve your shopping experience & personalise ads (Meta, Google).
Subscription Preferences	To manage your subscription deliveries.

How We Use Your Data:
✔️ To fulfil orders & manage your account.
✔️ To offer helpful reminders, offers, and new product updates.
✔️ To personalise your experience (so you don’t see irrelevant content).
✔️ To protect our business against fraud.

We don’t sell your data. Ever.

Third Parties We Work With (Data Processors):
- Shopify (eCommerce Platform)
- Recharge (Subscription Platform)
- Klaviyo (Email & SMS Marketing)
- Meta & Google (Advertising)
- Stripe / Klarna (Payments)
All are GDPR-compliant.

Cookies & Tracking:
We use cookies for:
- Analytics (Google Analytics)
- Advertising (Meta Pixel)
- Site functionality (Shopify)

You can manage cookies via your browser at any time.

Your Rights (UK GDPR):
You can:
✔️ Request your data.
✔️ Correct your data.
✔️ Ask us to delete your data.
✔️ Opt out of marketing anytime.
To exercise these rights: support@ruggedbeard.co

Data Storage & Transfers:
We store data securely via Shopify, Klaviyo & Recharge. Some data may be transferred outside the UK, always with safeguards in place.

How Long We Keep It:
We keep purchase records for 6 years (legal requirement). Marketing data is reviewed regularly and removed on request.

Changes To This Policy:
We may update this from time to time. You’ll always find the latest version on our website.

Questions?
Email: Customer@ruggedbeard.co
Address: Rugged Beard Co, Wallis House, Great West Road, London TW8 0HD